Blaise Spotlight Series: Influencer Marketing for Small Businesses: What Works in 2026 and Beyond with Emily Fitzgibbon of Full Bloom Agency

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In this podcast episode, Ashleigh Malangone discusses her journey as an eternal entrepreneur and the creation of Blaise, a platform connecting local creators and storefront businesses.

Joined by Emily Fitzgibbon, the owner of Full Bloom Agency, they explore entrepreneurship's unpredictable path and the importance of giving before receiving in cultivating business relationships. Emily shares her transition from hospitality management to running a creative marketing agency, emphasizing the significance of strategic branding and storytelling in business.

The conversation highlights the value of mentorship, network utilization, and investing in oneself to succeed in the evolving creator economy, underscoring the delicate balance between aesthetics and meaningful brand identity.

Topics Discussed:

• Building a business during uncertain times

• Branding vs. “just looking good” online

• Showing up confidently as a founder

• The power of community and collaboration

• Influencer marketing’s future for local businesses

• How Blaise fits into modern brand growth

Tune in and get inspired to build a brand that actually moves people: online and off.

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